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You Can't Do it All: The Upsides of Outsourcing

When someone starts their own business, they quickly learn they have to take on many hats: web designer, marketer, graphic designer, editor & proofreader, accountant, customer service... and that's besides whatever the business is actually for! Some people are blessed with the skills to do many of these well, but there's always something that you're not good at, and once the business grows past a certain point, you're going to need an extra hand.

As your business expands, you just can't do it all. That's why you need to outsource some of your work. This doesn't have to mean a team of staff or a hired assistant, though it could. But, let's start small.

Just about the smallest you can start at is hiring someone through a Fiverr gig. Fiverr is a site where people post what they are willing to do for $5 - which can range from logo & website design to copywriting to photo editing and much more. If you need a quick hand at something you're not good at, browse around Fiverr and see who you can commission. Before selecting a gig, make sure to read through the seller's feedback. If the gig is a bust, you're only out 5 bucks - but if it goes well, it's often a great deal!

I've ordered a logo design and a blog banner from Fiverr for my business - the logo was returned to me within a day, and I was pretty pleased with the results. You can't expect the moon & the stars for $5, but if you're short on cash, it's a good start and it was way better than I could have done myself.

Remember that you can't do everything yourself - other people can lighten your load, and oftentimes do it better than you could have done on your own. You don't have to spend a whole lot of money for some extra help - a little bit can go a long way. Check within your niche to see if there are people who would be willing to barter for goods or services that you can provide. That way, you get the help you need, and they get something else they want, too.

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